About Pure Home
Independent experts who genuinely care
A family-run company with over 30 years of experience — built on trust, honesty, and doing the right thing.
30+
Years of experience in heating & energy
Family
Run — independent & proudly so
1,000s
Homes improved across the UK
Our Story
Built on honesty, driven by expertise
Pure Home was founded with a simple idea: homeowners deserve expert, independent advice — not a sales pitch. Over three decades, we’ve stayed true to that principle, growing through trust and word-of-mouth rather than marketing gimmicks. We’re still the same family-run business we always were, just with a lot more experience.
What We Stand For
Our values
Customer first, always
Every decision we make starts with what’s best for you. We don’t upsell, we don’t push products — we listen, advise, and deliver.
Honest, transparent advice
We’ll tell you what your home needs and what it doesn’t. If something isn’t worth doing, we’ll say so — even if it means a smaller job.
Family-run, independent
We’re not part of a chain or franchise. Pure Home is owned and run by the people who founded it — and we’re proud of that.
Expertise you can trust
Over 30 years of hands-on experience in heating and energy means we’ve seen every type of home, every problem, and every solution.
Our Journey
From humble beginnings to nationwide trust
The early years
Founded as a family-run heating business with a simple belief: homes deserve better advice than a product brochure.
Growing through trust
Word-of-mouth referrals grew the business across the North West and beyond. Thousands of homes surveyed and improved.
Evolving with technology
As electric heating advanced, we embraced modern solutions — ceramic, infrared, and smart controls — always staying ahead of the curve.
Pure Home today
A trusted, independent energy specialist with a nationwide reach. Still family-run, still putting customers first, still passionate about what we do.
“We treat every home like it’s our own.”
That’s not a marketing line — it’s a principle we’ve followed for over 30 years. From the first phone call to the final install, you’ll deal with people who genuinely care about getting it right.
Our Promise
What you can expect from us
- We’ll never recommend something your home doesn’t need
- We’ll always explain the options clearly — no jargon, no pressure
- We’ll give you a fair, transparent price with no hidden extras
- We’ll install everything ourselves — no subcontractors
- We’ll be here for you long after the installation is complete